About Us

Adele Millin is an accomplished qualitative research specialist with 20 years experience and a proven track record for actionable insights.

Working independently and collaboratively, Adele draws on a network of experts to convene specialist teams purpose built to meet client needs.

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As a collective of research professionals we partner with public and commercial clients wanting high quality, agile and cost effective insights programmes - with the advantage of only working with senior research experts. From brief and proposal, research design, stakeholder engagement and fieldwork, to presenting insights to executive teams and stakeholders though to workshop facilitation to activate insights within your organisation.

A mix of methodologies can be applied to meet the project objectives including:

online forums, focus groups, sms textback, quantitative surveys and data collection, video diaries, in-home ethnography, co-creation workshops, human-centred design, strategic consulting.

We serve diverse client needs, from fast and tactical guidance, communications evaluation, co-creation and concept testing to complex, multi-stakeholder and multiple-stage strategic projects.